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How to Become a Better Employer

The internet has made it easier than ever for anyone to start their own business, but not everyone has the mindset to be a good employer. Fortunately, there are a variety of strategies you can use to improve the way that you run your business and manage your teams. The better you become at managing those teams, the better your business will perform. That’s because a well-managed and engaged workforce is more productive, and therefore more profitable. If your management skills are somewhat lacking and you spend more time micromanaging than completing your own tasks, here are some of the best areas to consider for becoming a better employer.

Have a Vision

Having goals is a proven way of getting more done, and that means giving your teams a target. This will mean having a vision of your brand’s future and ensuring that all of your employees are not just aware of it, but encouraged to play an active role in meeting that vision. That sense of purpose is vital for encouraging more employee engagement, which is critical for maximizing productivity. Having a clear and achievable vision is also useful for attracting better, more skilled workers as well, meaning that your skills as an employer are actively benefiting your potential to continue growth. If you want to get more from your business then you need to focus on improving both engagement and brand culture.

Encourage and Allow Flexibility

The 9-5 is fast-becoming a thing of the past, and your business can benefit by being more flexible with how, where, and when your employees tackle their workloads. Flexible working is now one of the key benefits that employees are looking for, so you need to prioritize more flexibility if you want to attract a better caliber of employee. It’s important that everyone that can work in the ways that they prefer has the option to do so, and that means creating a company culture with flexibility built in from the foundation. With remote working that allows employees to avoid the daily commute, or flexibility over working hours that allows parents to do the school run without worrying, are just some of the options to consider adopting.

Know Your Employees

The best way to know how your employees are feeling about you as an employer or the workplace in general is to simply ask them. Employee feedback is more important than ever, but choosing the best way to get that feedback is traditionally challenging. Face to face meetings may not give you the honesty that you need in order to improve, but technology has changed the feedback culture. Now, employee surveys utilize the latest cutting edge technologies, with one of the best examples being those resources offered by Inpulse.com. By getting the right level of feedback on a rolling, regular basis, you will know the issues that your teams are having with the workplace, meaning that you have the opportunity to make positive changes.


It’s not always easy to be the boss, and not everyone can be a good manager of people. However, with the right way of thinking, an understanding of the skills and needs of your employees, and a focus on making engagement and productivity a priority, you could be giving both you and your business an advantage that you didn’t know you needed.


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